Quick answer

Quick answer: the Build-A-Bear birthday reward
What you getA Birthday Treat Bear for the price of your child's age.[1]
Who qualifiesBonus Club members (free to join).[1][2]
Sign-up needed?Yes. Join Bonus Club.
Purchase needed?You pay the child's age for the Birthday Treat Bear.[1][2]
How early to sign upNot stated by Build-A-Bear.
When it arrivesNothing to wait for: ask for Count Your Candles in the store any time in the birthday month.[1]
How long it lastsYour birthday month. Any time during the child's birthday month.[1]
Kids?Members must be 18 or older, so a younger child can't hold their own Bonus Club account. The deal is for the child: the account holder comes in with the birthday child and pays the age the child is turning.[1][2]
Checked, against the official Build-A-Bear pages listed under Sources.[1][2][3][4][5]

How to get the Build-A-Bear birthday reward, step by step

  1. Join the Bonus Club (free). The account holder must be 18 or older.[3]
  2. Visit any time during the child's birthday month, and bring the child.[1]
  3. Tell the associate you're there for Count Your Candles; they'll ask how old the child is turning.[1]
  4. Give the email address on your account at checkout. No coupon needed.[1]
  5. Separately, open Birthday Profile in your account and add each child's birth month and year.[3]
  6. Each birthday you enter (up to 7) earns a free birthday gift.[3]

The fine print

  • You pay the age the child is turning; the associate asks at checkout.[1]
  • The account holder, who must be over 18, has to be there with the child.[1]
  • No coupon: give the email address on your account at checkout.[1]

If your Build-A-Bear birthday reward didn’t show up

Didn't get your birthday gift email?

Build-A-Bear will resend it. Email Guest.Services@buildabear.com or call 1-877-789-2327.[5]

Added the birthday outside the birthday month?

Then the gift arrives on or about the first day of the next birthday month.[4]

Added the birthday during the birthday month?

The gift should reach your email within about 48 hours.[4]

Can't sign up for the Bonus Club?

Check the date of birth you entered. Bonus Club members must be 18 or older.[3]

Kids and families

Build-A-Bear requires members to be 18 or older, so a younger child can't hold their own Bonus Club account. The deal is for the child: the account holder comes in with the birthday child and pays the age the child is turning.[1][2]

More birthday freebies like this

More birthday freebies like this
ChainWhat you getThe catchHow long it lasts
Target5% off a future purchase
  • Target Circle account
  • The reward is a discount, so you use it on a purchase
  • Add your birth date before your birthday. If you join on your birthday, it's issued that day
30 days from issue
StarbucksOne free handcrafted drink, food item or bottled drink
  • Starbucks Rewards account
  • Starbucks Rewards members at any level (Green, Gold or Reserve)
  • At least one Star-earning purchase before your birthday, every year
  • Join at least 7 days before your birthday
  • 13+ to join
Your birthday only
CrumblA Free Single voucher
  • Crumbl Rewards account
  • Silver status or higher (500 Crumbs earned this year)
  • About $50 of Crumbl purchases in the year to reach Silver, at Bronze's 10 Crumbs per $1 (our math)
40 days from issue
Chick-fil-AA free treat that depends on your tier, from a cookie or brownie up to an entrée
  • Chick-fil-A One account
  • The Chick-fil-A app
  • Enter your birthday at least 24 hours ahead
  • 18+ to join
30 days from issue
ChipotleOne free birthday reward you pick from chips, guac, queso or a drink
  • Chipotle Rewards account
  • 13+ to join
Your birthday month
Krispy KremeA birthday gift in your Rewards account (the item isn't named)
  • Krispy Kreme Rewards account
  • 13+ to join
30 days from issue

All 12 in Birthday Freebies 2026 · Birthday freebies for kids

Build-A-Bear birthday reward questions

What is Build-A-Bear's birthday deal?
It's Count Your Candles: Bonus Club members pay the child's age for a Birthday Treat Bear during the child's birthday month. The account holder must be over 18 and come with the child.
Do you need a coupon for Count Your Candles?
No. Tell the associate you're there for Count Your Candles, say how old the child is turning, and give the email on your Bonus Club account at checkout.
Does the birthday child have to be there?
Yes. Build-A-Bear says the account holder, who must be over 18, needs to be present with the child to pay the child's age for the Birthday Treat Bear.
When does the Build-A-Bear birthday gift arrive?
On or about the first day of the birthday month. If you add the birthday during the birthday month, it arrives by email within about 48 hours.

Sources

  1. [1]Build-A-Bear Workshop, support.buildabear.com/s/article/How-can-I-get-my-Birthday-Treat-Bear (dated Jul 15, 2022; checked )
  2. [2]Build-A-Bear Workshop, support.buildabear.com/s/article/What-are-the-perks-of-the-Bonus-Club (dated Jul 14, 2022; checked )
  3. [3]Build-A-Bear Workshop, support.buildabear.com/s/article/How-do-I-add-children-to-my-Bonus-Club-birthday-profile (dated Jul 15, 2022; checked )
  4. [4]Build-A-Bear Workshop, support.buildabear.com/s/article/When-will-I-receive-my-birthday-gift (dated Jul 14, 2022; checked )
  5. [5]Build-A-Bear Workshop, support.buildabear.com/s/article/What-should-I-do-if-I-didn-t-receive-my-birthday-offer (dated Jul 15, 2022; checked )
  • Yombu is not affiliated with Build-A-Bear. Names are used only to describe each offer, and no logos are shown.
  • Offers are set by Build-A-Bear and can change or vary by location. We only report what the official pages say, with the date we read them.
  • We re-check every offer each quarter and again every January.
  • Spotted a change? Tell us and we’ll fix it.